Glory to Ukraine! Dear colleagues!

We are happy to share with you our fresh review for July.

In July, total television viewing ( Tvr %) was virtually unchanged and, for the month, decreased by only 1% to 5.04%. The audience in July spent watching IPTV | OTT content is 2.5 minutes more than in June, and the average viewing time in July was 3 hours and 18 minutes. At the same time, the average daily coverage fell by 3% to 36.59%.

There were more than 277.3 thousand devices in our IPTV / OTT panel In July.

Also you can watch our reports on the Telegram channel  https://t.me/bigdataua .

In the TOP 10 in July, the first three places continue to be held by entertainment channels - Novy, STB, and 2+2. Channels 1+1 Ukraine, 1+1 Marathon and channel 24 lost more than 10% of the viewing share. The biggest growth was for channels 2+2 (by 4%) and NTN (by 5%, respectively).

Now about the performance of channel groups for July. The largest increase in viewing share was shown by the groups of movie and educational channels, and the group of general viewing channels was the most requested.

Read more in our report.