Glory to Ukraine! Dear colleagues!
We have already prepared a fresh report for the first month of 2024. At the end of the month, there were more than 231.8 thousand devices in the IPTV / OTT panel. In January, the consumption of TV content increased as expected, as a result of which it increased total TVR %. Among the channel groups, the series and entertainment channel groups showed the greatest growth. The biggest decline in the share is in the group of general viewing channels.
In the TOP 10 channels by viewing share in January, STB channel continues to hold the first place, and the Novy Channel takes the second place. In the "top" ten, only channels 1+1 Marathon, ICTV, and Bigudi were able to increase their viewing share. The share of other channels slightly decreased.
Read more in our report.