Glory to Ukraine! Dear colleagues!

Congratulations on the beginning of spring and we are waiting for good news from the front line. And right now we are seeing a significant improvement in TV viewing in February (for which many thanks, first of all, to the power engineers who stabilized the situation with the supply of electricity) - they began to watch TV more often and longer

In February, total TV viewing ( Tvr %) increased by 12% to 4.99%, with average daily coverage up by 4% (to 32.9%), while average viewing time increased by 13 minutes to 3 hours and 29 minutes .

We remind you that, despite the blackouts, we are working and you can watch our reports on the telegram channel https://t.me/bigdataua .

By the end of the month in our IPTV / OTT panel, there were more than 342 thousand devices.

In the TOP 10 channels in February, the first three places are again occupied by the Novy, STB and 1 + 1 Marathon channels (the top three are unchanged). The biggest growth in February was shown by ICTV 2 channel ( the share increased by 11%), and the biggest drop was observed by the Novy channel (decrease in the share of viewing by 11%) and the T E T channel (the share sank by 20%).

Now, according to the indicators of channel groups for February. Formally , the share of viewing of entertainment and general channels sank slightly , while the share of other groups of channels slightly increased.

More details in our report.