Glory to Ukraine! Dear colleagues!

We bring to your attention a fresh review for November. In November, we recorded a significant increase in total television viewing (TVR %) - up to 6.01%. The main driver of growth was an increase in the average viewing time in November immediately by 43 minutes, to 5 hours 26.5 minutes.

At the end of the month, there were more than 355.6 thousand devices in our IPTV / OTT panel.

In the TOP 10 channels by viewing share in November, the first place continues to be held by STB channel, and the second place (with a significant lag behind the leader) - Novy channel. It should be noted the decline in the share of viewing channels 1+1 Marathon and ICTV, which broadcast the informational marathon "Edyny Novyny" - the share of both channels fell by 12%. It should also be noted the decline in attention to the movie channels - Viasat Kino HD and Viasat Kino Megahit .

In November, positive dynamics were demonstrated only by the groups of general viewing and TV series. And the largest decline in viewership occurred in the group of movie channels.

Read more in our report